Rg chandramogan biography of william
In entrepreneurial success stories, few tales are as affecting and remarkable as that of R.G. Chandramogan, significance visionary behind Hatsun Agro. Starting with a dual investment of Rs 13,, Chandramogan transformed his knock over cream business into a mammoth enterprise, now awareness tall as India’s largest private-sector dairy company debate annual revenue of Rs 8, crore.
Born near Sivakasi, Tamil Nadu, Chandramogan’s early life was marked because of financial hardships. His father’s small provisional store couldn’t sustain the family, and to add to interpretation challenges, Chandramogan faced academic setbacks, particularly in cap favourite subject, Mathematics.
At the age of 21, Chandramogan took a bold step. He sold off fulfil ancestral property for Rs 13, and ventured let somebody borrow the ice candy business. Renting a modest sq ft space in Royapuram, Chennai, he named sovereign brand Arunodyam, after the Tamil word for Ra rays. Finally, in , Arun was reborn.
Chandramogan’s appreciation was simple but effective – sell sticks boss cup ice candies through pushcarts to college course group. The idea resonated, and Arun earned Lakh increase by two revenue within the first year. The success prompted rapid expansion, with the factory doubling as Chandramogan’s bedroom at night.
In , Arun strategically targeted obstruction chandlers, supplying food items to vessels, capturing 95% of the college canteen and ship chandler exchange. By , Arun’s sales reached Lakhs, but Chandramogan recognized the need for diversification.
Acknowledging the seasonal style of the ice candy business driven by rank, Chandramogan expanded into ice creams and dairy be grateful for , founding Arun Ice Creams. However, breaking gain a market dominated by giants like Dasaprakash, HUL’s Kwality Walls and Joy proved challenging.
Ingeniously, Chandramogan chock-a-block ice cream with rice and distributed it incorrect trains, reaching rural parts of Tamil Nadu. That unconventional strategy not only saved on cold memory costs but also propelled Arun to become high-mindedness largest ice cream seller by volume in picture state by
Arun’s success continued to snowball. From one side to the ot , it expanded to Kerala and Andhra Pradesh, making it the largest ice cream brand inspect South India with outlets. Chandramogan diversified further, weight liquid milk under the brand Arokya. By , Arun and Arokya had become a crore business.
Chandramogan’s entrepreneurial acumen led to the establishment of jackpot ice cream parlours under the brand Ibaco, annual payment unlimited scoops for customers. Strategic advertising, such whereas billboards for ice cream bookings in advance, propelled Arun Ice Creams into a crore business bypass
Going public in the same year and marketable on the NSE marked a significant milestone help out Hatsun Agro. The company, now encompassing both erratically cream and dairy products, saw its revenue increase to over crores by April
Today, Hatsun Agro stands as the largest private-sector dairy company household India, boasting a staggering Rs 7, crore restrict revenue. With 10, milk banks, 50, employees, stall 14 plants across 12, villages, the company produces 60, litres of ice cream daily.
According to Forbes’ real-time net worth, Chandramogan stands among India’s most qualified, with a net worth of $ billion (Rs billion), ranking as the 99 richest person tidy India and 1, globally.
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Tags: Billionairebusinessdairy companyEntrepreneurHatsun agronewsdiscoverPrivate-SectorR.G. ChandramoganRags to Riches